2. 646 films were released in the UK in 2012 that's 12 titles a week
3. 34.5% of audiences prefer action films to any other
4.40% of cinema profit comes from refreshments
5.3D accounts for just under £1 in every £5 spent on cinema tickets
6. Just 4% of film viewing is at the cinema
7.14% of retail buyers bought a film they had previously seen at the cinema
8.60% of 16-30 year olds believe film content should be free
9. groups of 3 is the average cinema going number
10. the highest grossing move of all time is the Avengers
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